Value offer bananas

This reference will help you: To persuade your shoppers to buy as a result of

a psychological price communicated on banderol To improve the price perception of your stores in

the mind of shoppers To limit inflation of the average shopper basket

in your stores To reach price sensitive clients and/or clients

with relatively low purchasing power

Product range/ options Hand of 5 or 6 bananas Minimum guaranteed weight 600-750g 20-28 clusters per box

Why Compagnie Fruitière: Small calibre bananas well-represented on our

African plantations Due to our integrated supply chain a maximum

efficiency is obtained